Iconic, masterfully crafted and with a touch of glamour, the Swarovski Eyewear collection place crystals at the centre of all of their designs. The brand’s unmistakable signature style combines quality craftsmanship and unique crystal embellishments on their contemporary frames, which brilliantly reflect light with every movement in the most amazing way, catching the eye and make every woman shine. There is something tantalizing about the way Swarovski’s Eyewear Collection is designed to frame the face, while also adding a certain elegance and glamour. Exceptional design and high-quality materials create distinct looks that express the individuality of the women who wear them. Inspired by the idea of making crystal accessible to more people, Daniel Swarovski, a Bohemian jeweller, patented an electric cutting machine that cut crystal more precisely than would be possible by hand. In 1895 he founded Swarovski in the small town of Wattens, high in the Austrian alps, because the energy potential offered by the nearby rivers made it the ideal destination for Swarovski’s first production site.